Mission

The Canyon Ranch Center for Prevention and Health Promotion conducts high quality lifestyle-based prevention research and supports community-based wellness efforts aimed at improving health and reducing disease risk.

Including:

  • Advancing the research and evidence-base for lifestyle behaviors in promoting wellness.
  • Building health promotion and wellness in the places where Tucsonans live, learn, work, worship and play.
  • Developing programs that meet individual, group and community-identified wellness needs.
  • Targeting health literacy as central to achieve necessary gains in behavioral change.
  • Engagement in community-centered planning, implementation and evaluation/re-evaluation in relation to wellness programming.
  • Exploring innovative methods to enhance the availability, accessibility, recognition and use of prevention and health promotion facilities, programming and expertise within the Tucson community.
  • Dissemination of current evidence to assure optimal uptake and impact on healthy behavioral choices and sustainability of healthy life-style behaviors.
  • Implementing both high and low technology platforms for dissemination.
  • Promoting the training of health care professional, future prevention researchers and public health ambassadors to support the vision and mission of the CRCPHP.
  • Integrating fun and convenience into health promotion.
  • Addressing the special needs of the children, elderly and underserved.

Vision

“Tucson as a National Leader for Health and Wellness.”

Our vision is achieved through the following actions:

  • Helping communities achieve and maintain physical, social, mental, spiritual, and emotional health where they live, learn, work, worship and play.
    • Developing strategic partnerships that can assist individuals, communities, and societies in adopting and maintaining healthy lifestyles, and creating supportive environments for health.
    • Engaging in community-centered planning, implementation and evaluation/re-evaluation in relation to wellness programming.
    • Developing programs that meet individual, group and community-identified wellness needs and therefore fill identified gaps.
    • Exploring innovative methods to enhance the availability, accessibility, recognition and use of prevention and health promotion facilities, programming and expertise within the Tucson community.
  • Advancing the research and evidence-base for lifestyle behaviors in promoting wellness.
  • Dissemination of current evidence to assure optimal uptake and impact on healthy behavioral choices and sustainability of healthy life-style behaviors.
  • Implementing both high and low technology for dissemination.
  • Targeting health literacy as central to achieve necessary gains in behavioral change.
  • Promoting the training of health care professionals, future prevention researchers and public health ambassadors to support the vision and mission of the CRCPHP.
  • Integrating fun, convenience, affordability and access into all health promotion efforts. 

Core Values

  • Wellness is achieved through prevention and health promotion.
  • All people can change lifestyle behaviors to improve their health and well-being.
  • Living a preventive lifestyle takes knowledge, planning, supportive relationships and a facilitative environment.
  • Barriers to achieving health equity as it relates to prevention and wellness must be reduced/removed.
  • Research is the source of evidence; education and delivery approaches must be evidence-based.
  • Involvement and investment will be important to the sustainability of our efforts.
  • All ideas that have potential to prevent or promote health, however unconventional, hold value and should be evaluated.
  • A profound respect for accountability, integrity and ethical behavior.
  • Prevention is local; innovative solutions that will have a high impact on the health of Tucsonans are available and attainable within the community.